During the mid-1700s, Benjamin Franklin quoted a proverb in Poor Richard’s Almanac that tells about how a tiny nail was lost in a horseshoe, which led to the loss of a horse. The loss of the horse resulted in the loss of the rider, which then led to the loss of a battle. Because of […]
MONDAY MUSINGS…Can we learn from this and get better?
Today is Monday, May 4th. The first Monday following an April that none of us will soon forget. COVID-19 has changed our world in ways that none of us could have imagined. I keep thinking that our current reality is leaning more towards a Stephen King novel or a Hollywood movie; however, this is not […]
MONDAY MUSINGS: I HAVE BEEN THINKING A LOT ABOUT EXPERIENCES…
The past few weeks have caused me to think a lot about ‘experiences’ both professional and personal. Personally, the past few weeks have reminded me of how vital experiences with my friends and loved ones are, they are the fuel that really drives me daily. Be it the daily experience of going to OTF for […]
Hang in There; New Beginnings Are Ahead
Though we, as a world, as industries, as businesses, and individuals, in most cases, are experiencing something unlike anything we ever have before; we are a resilient people with tremendous drive and an innovative spirit. These characteristics can be slowed and dampened but cannot be destroyed. My company, Fern, like others large and small, in […]
MONDAY MUSINGS: TAKE CARE OF YOURSELF AND READ THE PAPER
While reading the paper this weekend, a few thoughts dawned on me that I felt worth sharing if for no other reason than possibly providing a distraction during these troubled times and giving me an outlet to help me deal with what is going on. Let me start with me. While that may seem selfish […]
Winning the Race with Two Flat Tires…
Planning an annual trade show or convention is a year-long team effort, much like a NASCAR team prepares to compete in a race. You assemble your team and put the best people in the right positions. You recruit your sponsors to ensure it’s a financial success. You build your car, being sure that you have […]
Opening Day 2020
Today was supposed to be Opening Day, the start of my favorite time of the year. Baseball season, the unofficial start of spring, a time of optimism and happiness. A time when 30 teams would carry the hopes and dreams of millions of fans who would hang on every pitch, every hit, and defensive play over […]
A Letter from President & CEO, Aaron Bludworth, to all Fern & NexxtShow Customers regarding COVID-19
All of us at Fern send our sincere hope that above all else, you and your families are healthy and safe during these difficult times. Fern remains OPEN FOR BUSINESS, committed to our clients, our industry, and the value that trade shows and conferences bring to society on many levels. In addition to the day […]
Fern Welcomes Mark Shadwick, CEM
Fern Welcomes Mark Shadwick, CEM February 21, 2020 – Fern, a leading provider of exhibition and event services, announced that Mark Shadwick, CEM, has joined the company as a Senior National Sales Manager. He will be based in the National Sales office located in Alexandria, VA. “I am excited to join Fern and make a […]
Fern Expo Leaders Recognized by IAEE
The Fern family is excited for two of our own, Aaron Bludworth and Michael Cox. Both have been recognized by IAEE for their contributions to the industry and to the communities we serve. At Fern our Core Values are not just words, but a true part of our organization. While Aaron and Michael practice all of our values […]